It seems like everyday as marketers we are faced with sales and brand challenges. This week it’s the swine flu. But if you are a smart person you will try and figure out how to roll with it. Here are some ideas on how to help out.
1. Instead of candy at the reception desk. Packets of Purell.
2. Conference calls, why travel. Unless you are a hotel chain or airline. If you are talk about clean rooms and on…
Archive for April, 2009
The Swine Flu, Just The Latest Challenge…Now What?
The Lottery Has Gone To The Dogs
Here is a photo taken by the Richmond Times Dispatch of Bruce and Paula Otto, Director of The Virginia Lottery on the shoot for Lucky Dog. Our newest TV Comercials for the VA lottery feturing dogs in lucky moments. Spots break in a week. Woohoooo.…
Community marketing, it not only feels good, it actualy works.
The more that home values crash and jobs are lost, the more we feel the need to huddle in groups. Its a natural response I suppose. It’s warmer and safer in groups. I have found myself trying to help folks out there and sacrifice what we may have as a company to keep the group together. With that said, what is there to learn about this emotion. Isn’t it the same for towns and cities. With all the tax revenue…
