Archive for July, 2010

by smithgifford7/29/10

It All Starts With The RFP!

As many of you know, or not… I HATE RFPs HATE HATE HATE! I know that companies do them to be fair and get a glimpse of what a company is all about. But an RFP? It seems like here in DC, if you have a hot dog stand, by the way it’s National Chili Dog Day… Anyway, if you have a wiener stand and want some marketing, you generate a RFP. I suppose it’s the government tone here. For…

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by smithgifford7/20/10

donky1

Flying Donkeys…..Maybe We Aren’t As Creative As We Thought.

I have always considered myself an out of the box thinker. I also have no problem pushing buttons sometimes to get folks attention. But always with a good reason.. Attention for attention sake seems like it’s just that. And not really focused on the product or service that we are marketing. OK OK OK.. But a Parasailing donkey! I can’t make this stuff up. I wish I could. I wish my brain could think of this stuff. Like Les Nesman…

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