Author Archive

Today’s word is hybrid, a vehicle using more than one power source. I attended a public policy event for the Washington Auto Show, hosted by National Journal and one of the panelists threw out a bold, brash comment that to date, auto makers have done a terrible job marketing hybrids.  Her point was that marketing has been mainly to urban audiences who don’t have garages to house these cars, nor the need to travel a long distance, therefore they’ve totally…

This week’s word is REMEMBRANCE, which is the act of remembering.
A lot of times it is used to refer to events and holidays, like Memorial Day or the anniversary of 9-11.
I chose the word because the advertising community lost two amazing men in 2011, both of whom I had the pleasure to work with and learn from.
The first person on my mind today is my former colleague and friend Greg Sedgwick who would have celebrated a birthday…

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This week’s word -given the start of a new year – seems very appropriate: Relevance.
I was shocked and a bit sad to hear this morning on NPR that the grand old brand KODAK was notified by the New York Stock Exchange that they are in danger of being de-listed, unless they can get their stock price consistently above…$1.
“You’ve got to be kidding!” I thought.  Surely they have struggled through the digital age, but I was shocked because I

To celebrate 11/11/11, we thought we’d give you a few tips on ways to thank the veterans that have sacrificed everything for our freedom.
#11 – bag all that Halloween candy you don’t need and ship to active duty military
#10 – write a thank you note to a local veteran
#9 – make homemade cookies and send to the troops
#8 – walk through Arlington cemetery and reflect on all those who died for our country
#7 – join…

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Friday night I attended the opening reception for the newest addition to Artisphere:  “HERE,” the new restaurant and bar to nourish us, as we soak up the creative atmosphere that is Artisphere.  It was a time of celebration, good food and good times.  As a Board member I proudly showed off Artisphere to my colleagues at SmithGifford.  It’s easy to forget what an impact Artisphere has on the senses if you are in the space many times…but such a kick

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To say I am overwhelmed by the well wishes and congratulations of the past few days is an understatement.
Thanks to all who tweeted, friended me or emailed and called to convey congratulations.
The one thing this move to SmithGifford has reinforced for me, is how small and tight the advertising community is.  And nowhere is that more evident than here in DC.  Which is one of the reasons why I am so excited to stay here in this market.