About Us

Thinking strategically
in order to persuade creatively.


We’re SmithGifford, a creatively driven, strategically grounded agency founded fifteen years ago with offices just outside Washington, D.C. and Philadelphia.

We set up shop with the belief that brilliant strategy without exceptional execution is dull. And that outstanding creative without insight is irresponsible.

Today, with consumers being reached through more channels and given more choices than at any time in history, the need for brands to be both creative and strategic is greater than ever.

That’s what we’re about. If you’re anything like us, chances are you’re going to like us.