It all started in June when someone turned on some sort of “I want TV” machine. So we got going. First with Middleburg Bank with two new fox commercials, Then Melwood which will break in a week, then Washington Gas, and Steal My ID. Plus one that is being wrapped up now for another client. All in three months. Pheeww! We have all gained weight from those red licorice stick things at the craft service table, and from stress eating.…
Topic: ‘Our Work’
And the Addy goes to . . . Yep SmithGifford! That’s us!
Our work continues to garner recognition and we’re really happy to announce that we’ve followed up our “Best in Show” at the local Addy’s with 4 Silver Addy’s at the District Two Addy Awards…. SmithGifford was one of 12 local agencies that went on to win additional awards in this next level of competition.
Here’s what we took home!
Silver ADDY: “Broadcast” for Identity Guard (Television, Regional/National TV, Single, Consumer Services)
Silver ADDY: “Sandals” for Identity Guard (Television, Regional/National
Falling out of love . . . with your car
So, here are a few of the recent spots we created for our client, Lindsay Automotive. What was the inspiration behind these ads? Well, it started with the notion that you need a car that is “right” for you, and that most of us fall out of love with our cars, and that our cars are no longer “right” for us. This led us to the concept of “the right car, the right dealer, the right price.” It’s all very…
